As "Fractional CMO"

I help companies execute inbound marketing & paid acquisition marketing campaigns using a proven acquisition framework.

The Fractional Edge

CEOs need help growing their companies but only sometimes have the time or money to hire a full-time Chief Marketing Officer (CMO). Recruiting a full-time executive can take months, not to mention the ongoing costs.

By partnering with me, CEOs can quickly employ battle-tested CMOs to build and execute their growth engines.

Problems We Solve

"I don't have enough time to transfer information."

Clients may lack expertise in marketing, but they undoubtedly possess extensive domain knowledge. However, they often need help sharing this information due to time constraints.

Fixing this issue necessitates someone with rapid comprehension, a knack for remembering details that have been shared even months later, and the ability to ask advanced yet concise questions.

"SMEs need Jack of all trades & above average in all trades."

SME Clients require someone with expertise in design, font selection, user experience, copywriting, social media advertising (Facebook, Instagram, LinkedIn, Twitter, YouTube), Google Ads management, organic keyword ranking with a DA of 20, email marketing, understanding of technology stacks, WordPress technicalities, various plugins, backlinking and copywriting for landing pages and Google My Business (To name a few, we have excluded areas such as product management, Google Tag Manager, and AI.).

This is no miracle. Many small business owners have embarked on that journey. I have attained an intermediate level in my decade of entrepreneurship, navigating with frugality and limited financial resources. In my previous ventures, be it a SAAS company, sales consultancy, or video production house, I have had the chance to explore these opportunities.

"I am struggling to build the right team & process."

Try as you might, your marketing effort needs to meet expectations, and you need a dependable subject matter expert to guide the strategy for your campaigns or course correctly to ensure they remain profitable rather than become a financial burden.

He should also be able to spoon-feed and train your young team in execution. He can share screen share videos, training videos, and content to guide the team to high productivity.

"I need someone who doesn't wait for my input for initiatives."

He should immediately respond to my inputs for new initiatives if efforts are not driving results. He should take these initiatives on his own, and his initiatives should seem quite thoughtful and strategic.

"Our content isn't good enough"

Clients have complained that they dislike content from freelancers, agencies, or their staff. Their writers get value propositions wrong; they appear superficial and not something the reader will bookmark and visit again to read or need help handling technical topics. Fixing this requires a new process that’s interview-based, that too by matured individuals, not self-researched-based.

Outsource Your CMO Position.

You can continue bootstrapping your marketing efforts or hiring inexperienced individuals and agencies. Alternatively, you can benefit from my two-decade-long marketing experience and quickly establish a profitable, customized strategy for your business. If you seek a proven expert to guide your marketing endeavours, that expert is me. Let me show you how:

#1

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Investigate

We will e-meet you to comprehend your business and access your existing configuration.

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Create

I will develop a strategy for acquiring traffic that aims to generate an increased number of leads.

#2

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Scale

After identifying successful aspects, we will enhance efficiency by automating mundane tasks and recruiting & training freshers.

#3

Ready to Initiate

How to apply

I CAN ATTRACT MORE CUSTOMERS TO YOUR BUSINESS IN > A QUARTER.

The capability to view your offerings like a product manager, compelling copywriting, conducting minimal viable experiments, thorough documentation, and achieving it at economical rates significantly enhance the likelihood of propelling your business to the stratosphere.

Starting At

Rs. 40000/- month

Engage me as your Fractional Chief Marketing Officer. I’ll establish a strategy and assemble a team to implement our plan.

Includes :

Ready to Initiate

Schedule your growth assessment, and we’ll have a brief call to understand your business better. During this call, we’ll assess if you’re a suitable candidate. We partner with clients where we can deliver significant growth.

#1

Claim your customized strategy.

We’ll craft an initial strategy and dive into the details if we find alignment. You’ll get a comprehensive 12-month marketing plan outlining tasks to tackle in our collaboration’s first 30, 60, and 90 days.

After 30 days, we’ll review the plan to determine if significant adjustments are necessary, and more often than not, it undergoes a 60% transformation.

#2

We'll handle the rest.

I will assess the scope of work, identifying tasks I need to handle personally and those suitable for your team, if available. As operations expand, we engage in recruitment and training.

#3

Why Me ?

I have helped 23 business owners in the last 12 months.

Not every engagement I’ve undertaken has resulted in success, but I’ve approached each with wholehearted dedication and much energy and effort. The dedication, hard work, and intellect invested have always surpassed the honorarium fees I received. I’ve achieved success in helping clients reach their goals in over 60% of engagement situations.

In every engagement, I’ve demonstrated a commendable level of talent and intelligence, surpassing what would typically be expected within the honorarium fees. In specific ideal scenarios, I’ve generated a recurring revenue impact of $10,000, and I continue to provide ongoing services, with my retainer fees having quadrupled.

I assure you that I’ll make every effort to elevate your business, and even if we don’t achieve success, you can confidently acknowledge that the dedicated and knowledgeable effort I put into the endeavor was much more than the fees I drew.

Sudip Samaddar (Chatterjee)

Lets Work Together

Hiring me amplifies the probability of success by more than 75% per cent within your allowed budget.

What would we discuss over the Web Meeting:

Knowing a bit more about me.

Reviewing your past marketing initiatives.

A review of your value proposition & competition.

A high-level Strategy to Improve Your Customer Acquisition Initiatives.

Costing and Anticipated Return on Investment (ROI) from Collaboration

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